Sales Pipeline
Customer acquisition cost (CAC): How to calculate and improve it
Customer acquisition cost is the amount of money a business spends to gain a new customer. Here’s how to calculate this key metric, plus three ways to improve it.
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Article MQLs: Understand them to boost your bottom line
Understanding your MQLs will help you get the most out of your marketing efforts.
Article 5-step sales process: How to build a sales process that closes deals faster
When you set off on a road trip, you have a vehicle and a road map.…
Article What is the CRM process? 5 key steps
The CRM tool itself is what provides the data and functionalities your team needs to execute this strategy—and ultimately turn leads into customers
Article Sales cycle: What it is and how to use it to close deals faster
When you understand the sales cycle, you can experience success more consistently. Learn how to make the most out of yours.
Article Build a watertight B2B sales funnel in 5 steps
A B2B sales funnel doesn’t just capture new business. It’s also your key to nurturing existing…
Article How a sales pipeline template sets sales teams up for success
The most successful sales teams are also the most organized. Get started with sales pipeline management with this free template.
Article 6 pipeline reports that will help you optimize the sales funnel
Use these six main pipeline reports to gain insight into current pipeline performance and become a more successful sales team.